Iceland is famous for its stunning waterfalls, lava fields, and volcanoes—but that’s just the beginning. If you speak to locals, they’ll often tell you that their favourite places are left off most tourist maps. These are peaceful spots with fewer crowds, slower days, and landscapes that feel more personal. To experience this side of Iceland, you’ll need to get behind the wheel.
Public transport in Iceland is limited, especially outside Reykjavík. And tours often stick to the same crowded paths. But with your rental car, you can drive to places the buses don’t go. You can stop where you like, take detours, and enjoy Iceland on your terms. Whether following the Ring Road or heading down gravel tracks, renting a car in Iceland allows you to explore it properly.
Hvítserkur is a massive sea stack standing offshore on the Vatnsnes Peninsula in north-west Iceland. Its dark, jagged shape is said to resemble a drinking dragon or a petrified troll. Local legends claim the rock was frozen by the morning sun. Standing 15 metres above the water, it is surrounded by black sand beaches, bird colonies, and occasionally a seal lounging nearby.
Despite its unique appearance and dramatic backdrop, Hvítserkur doesn’t see many visitors compared to more famous sites. The road to get there is gravel for part of the way, but it’s perfectly manageable in summer with a standard rental car. The remote setting gives you the feeling of discovering something truly special—and it’s ideal for photography, especially at sunrise or sunset.
Tucked between popular stops on the Golden Circle is Brúarfoss, a narrow waterfall with brilliant blue water flowing through a rugged volcanic canyon. It's often called Iceland’s bluest waterfall because of the striking colour caused by the glacial minerals in the water. While not as powerful or tall as others, its beauty lies in its unique colour and secluded setting.
Reaching Brúarfoss requires a short walk from the road, which is part of why it stays relatively quiet. Most tourists drive past without realising it's there. This is the place if you're looking for a peaceful stop and a chance to enjoy nature without a crowd. It’s easy to include it in your Golden Circle drive if you rent a car in Iceland and plan your route.
In the East Fjords, far from the main tourist trails, lies Mjóifjörður—a tiny village within a narrow fjord surrounded by cliffs and waterfalls. Only a handful of people live there year-round, and the road is only open in summer. But for those who make the journey, it offers one of the most peaceful and untouched settings.
Driving down into Mjóifjörður feels like entering a different world. The road winds along mountain edges and past hidden streams, eventually reaching the calm shores of the fjord. There’s a small harbour, a historic church, and a few guesthouses if you would like to stay overnight. This is the kind of place where locals go to escape, and having your car lets you do the same.
Djúpivogur is a small fishing town located right on the coast of East Iceland. Unlike larger villages, it hasn’t changed much over the years. The pace is slow, focusing on community, local food, and enjoying simple moments. You’ll find friendly cafés, art installations like the famous “Eggin í Gleðivík” sculpture, and traditional wooden houses lining the shore.
This village is part of the Cittaslow movement, which supports slow, sustainable living. It’s the perfect stop if you're on an extended road trip and want to pause, reflect, and enjoy the coast. Since it’s just off the Ring Road, it’s easy to reach by car. Many visitors driving through the East Fjords say this was one of their favourite stops.
While the Blue Lagoon gets all the attention, locals often head to more remote hot springs for a quiet soak in nature. One of the best is the Húsafell Canyon Baths. These small pools are set in a remote canyon in West Iceland and offer a peaceful experience far from crowds. Surrounded by rocks and greenery, it feels like a private escape into the wild.
Access is limited to small groups, and bookings are managed through the nearby Resort, which helps protect the area. The pools are fed by natural hot water and are located beside a river, allowing you to enjoy warm and cool dips. It’s an ideal stop driving between the west and north. Having your vehicle means you can fit it into your itinerary with ease.
Most visitors rush past Vík to see the black sand beaches. But if you take a gravel road inland, you’ll find Þakgil—a green valley nestled between glacier-covered mountains. It’s quiet, fresh, and full of hidden hiking trails. There's also a small campsite and a communal cave used as a dining area, adding to the valley’s off-the-grid charm.
The drive itself is part of the experience. Winding through lava fields and rugged hills, the road leads you into a landscape that feels completely different from the coast. Þakgil is ideal for a picnic, a hike, or even an overnight stay if you want to disconnect from the world. In summer, you can reach it easily with a standard rental car—another reason why it’s so beloved by locals.
Gljúfrabúi is one of Iceland’s more magical waterfalls, partly because most people don’t even know it’s there. Located just a few minutes from the famous Seljalandsfoss, this waterfall is hidden behind a narrow canyon entrance. If you’re brave enough to wade through the shallow stream and enter the opening, you’ll be rewarded with a stunning view of water cascading into a mossy cavern. Because it’s not visible from the main path, Gljúfrabúi is often missed by large tour groups. But for those who take the time to find it, it’s a truly memorable experience.
Most Icelandic beaches are dark and made of volcanic black sand. But in the far-flung Westfjords, Rauðasandur stands out. This beach stretches for kilometres and shines with red and golden sand, depending on the light. It’s quiet, remote, and different from the rest of the country. Reaching it requires a longer drive and a descent down a steep gravel road—but it’s well worth it. Once you arrive, you’ll likely have the beach to yourself, with only birds, waves, and the occasional seal for company. It’s one of those places where the journey is part of the reward.
On the Snæfellsnes Peninsula, two quiet villages—Hellnar and Arnarstapi—are linked by a short coastal trail that offers some of the best views in the region. The path winds along dramatic cliffs formed by ancient lava flows, with sea birds circling above and crashing waves below.This area is often overlooked in favour of more popular attractions, yet it remains a beloved spot for a walk or picnic. You can park in either village and follow the trail in either direction. After your walk, stop in one of the local cafés for fresh bread or coffee before hitting the road again.
These hidden gems are away from the usual tourist spots and not accessible by tour bus—and that’s what makes them remarkable. Rent a car, set your own pace, and discover quiet fjords, secret hot springs, and secluded beaches. Whether starting a road trip or just exploring for a few days, having your car lets you stop for photos, take detours, and reach places that would otherwise be out of sight. A two-wheel drive is sufficient in the summer, but a four-wheel drive is safer in winter or on mountain routes. Look for rentals that include airport pickup, unlimited mileage, and full insurance for peace of mind.
Finalrentals makes it simple to access a clean, modern car whenever you need it. With fast booking, local support, and airport or hotel pickup options, you’ll be ready to hit the road with zero stress. Our fleet features modern, comfortable vehicles, perfect for exploring Iceland’s breathtaking landscapes. Whether you're here for a week or just a weekend, renting with Finalrentals lets you enjoy the freedom to go wherever you want, whenever you want—no waiting, no tour schedules—just your adventure.
If you want more than a typical holiday, skip the usual stops. Visit the places locals go for peace, beauty, and something real. Iceland’s hidden gems are waiting for you from quiet valleys and red beaches to blue waterfalls and secret pools. Rent a car in Iceland today, and take the road less travelled.
